J and J Farms Limited is a 5th generation potato farm located in Knutsford, Prince Edward Island. Jeff Smallman along with his son, Morgan and brother, Jason operate the farm. In the last decade the farm has expended its potato production and currently grows 500 acres of chip stock potatoes that go to Frito Lay and Old Dutch. In addition to the potato crop the farm also grows oats and hay as rotational crops. Morgan runs a trucking company which aids in the shipping of their product while also shipping for other local producers. The Smallman’s are active members of the Millriver and Trout River Watershed groups and have completed an Environmental Farm Plan to aide in farm sustainability for years to come.